1 thought on “[Tencent Group Face 4] Tencent’s group topics are organized, I hope to help everyone!”

  1. Topic 16: Learn ice bucket, entertain public welfare activities, require strong spread chains, which arouses social hotspots, and the recipients can get help

    Topic 17: How to use the Internet to serve the aunt of the square dance, At the same time, solve the problem of noise, analyze ideas from the perspective of product/promotion/business model: Internet network service, solve the noise (let the sound source disappear, no sound/isolates the sound source/far point to jump). The aunts were looking for the venue and staying away from the residential area. The second is to bring headphones and do not release sounds. The third is to set a separate space to provide dance venues nearby. It is not very suitable to bring headphones. The magic dance in the middle of the night is scary and no atmosphere, which affects the experience. It is feasible to find new venues and provide professional venues.

    Question: Make an online education product (refer to the Mother of the rice cake)

    Title 19: Design an elderly 020 product

    thinking: Why can ice buckets spread quickly? Mainly: fun, challenges, stars, low cost, name dissemination, public welfare significance, and time period (the ice bucket is realized, fast, and fast communication speed). Fitness culture, health. Women are self -confident and charm, and find their beauty (persistence, perseverance, and better self).

    The target user: 20-35 in the workplace women

    Plan meaning: advocate women’s strength, women’s self -growth, persistence and perseverance, becoming a better self

    This scheme proposes: challenge and establish live punching platforms, invite celebrities to participate (Shape Girl) activities,

    Specific scheme: Shape

    girl competition, I have seen sweaty sweat Drived yourself?

    1 1. Invite celebrities to stay, open the “persistence” live room, and show the vest line.

    2. Introduction of rainbow running and other fitness forms

    3. Donation of sponsorship, rewards, and income to charity

    Question 17: How to do Use the Internet to serve the aunt of the square dance, and solve the problem of noise at the same time. From the perspective of product/promotion/business model, analysis of ideas: Internet online service, solve noise (let the sound source disappear, no sound/isolation sound/long point to jump) Three solutions, one is to find another venue for the aunts and stay away from the residential area. The second is to bring headphones and do not release sounds. The third is to set a separate space to provide dance venues nearby. It is not very suitable to bring headphones. The magic dance in the middle of the night is scary and no atmosphere, which affects the experience. It is feasible to find new venues and provide professional venues.

    The target user: Aunt who dances dance

    user needs:

    1. A dance venue, not disturbing others (mobile Box)

    2. group dance, choreography, customization of group service, communication

    3. Hardware equipment: audio, lighting?

    4. Emotional needs: A sense of accomplishment, satisfaction

    5. Fitness, exercise

    n 1. Conventional scheme: Develop a small program, first recommend a more beautiful and comfortable dancing place for the aunts, and have a certain distance from the residential area (maybe users need to go to a slightly far away place). Secondly, realize online fighting and dance with each other. Finally, set up online malls, provide suitable fitness dance teaching, and provide dance products to purchase (such as Pinduoduo model to order group service)

    2. Innovation solution: (dot bar) Set up mobile dance BOX Essence First of all, you can put Box in the place where the aunts are used to dancing without changing their original dancing sites. At the same time, they can isolate the noise. When they are tired, they can come out to feel the natural environment and breathe fresh air. Secondly, it provides users with a wealth of user experience through BOX, audio, lighting, temperature (warm winter in summer), screens (teaching, video, live broadcast). Finally, you provide product purchase and online courses through the app. Booking the dance Box (such as a one -dollar group, etc.), the linkage live software is linked to the live broadcast commendation gift. After the end, the video is passed to the dancers. They can share and evaluate it to get a certain emotional satisfaction. You can expand online voting, dance Bettal, select the best team, and give a reward mechanism.

    3. Hip -hop can also use Box, the scenes are diverse. It can also be used as a flash shop.

    The thinking: Online education includes supplementary classes, children’s intellectual development (maternal and infant), online university cloud classrooms, business schools, and professional field teaching such as learning rhinos.

    Target users: 3-5 babies at home, young mothers with lack of parenting experience

    user needs:

    1. Children’s intellectual development r r

    2. Maternal and baby interaction

    3. Young mothers need to learn childcare experience

    Product scheme:

    1. Online Course: For early childhood education courses and are equipped with intellectual development toys. Moms can give exclusive teaching aids when buying courses to attract mothers to use

    2. Online courses Conducting recovery experience

    3. Online mall: Selling maternal and infant supplies

    . Mom community: share experience, create UGC interactive platform

    Product features:

    1. Moms can learn knowledge without leaving home

    2. Interacting with children, developing children’s intelligence, and accompanying children in richer forms

    3. Professional knowledge, scientific education

    It other ideas:

    1. E -commerce college

    . Youth Course Learning

    3. University cloud classroom and certification certification (refer to foreign Course, but the universality of the certification needs to be considered)

    Analysis framework: What are the characteristics of the elderly, the most, the most, the most, the most, the most, the most. What is needed, what is the better advantage online, what is the just -needed need?

    thinking: Medical, the Internet of Things, and communicating with children

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