1 thought on “4 The entrepreneurial story of the post -80s little boss”
Wilson
4 The entrepreneurial story of the post -80s boss
“No one can find a job that can raise you for a lifetime.” When talking about the topic of young people’s entrepreneurship, I was particularly emotional.
“Our college graduates at that time, the distribution of An’an is stable; now it is different. Students are thrown into the melting furnace of the market economy as soon as they graduate.”
In the 1970s, Zhu Min cut in the countryside and set up a “commune” and “brigade” enterprises. At that time, private stores and enterprises were not encouraged. But now –
Wu Lijie, born in 1980, set up a planning company in the second grade of college in 2002; in 2004, he studied in the senior year and founded a brand clothing company registered in France.
Rong Tianxiang, born in 1982. After graduating from technical secondary school, he started a clothing store and joined for many fashion industry stores in Nanjing City to form a “25 -year -old entrepreneurial alliance” to create a new model of small shops.
Yu Yu, 23 -year -old Ningbo boss, took over the family business last year, and the new official took three fires to organize the company.
Chen Zhijiang, even more legendary, he established a “one -person company”.
…
This are just a microcosm of a group, but also the epitome of an era.
The young people in the “1980s” are the boss, and the “1980s” on campus have been in full swing. On June 10, the 5th “Dandelion” Student Entrepreneurship Plan Competition of Zhejiang University after eight months of competition, and 3 selected from 134 teams to prepare to participate in the national competition. The reporter noticed that their participating projects are very close to commercial products, such as “panoramic monitoring cameras”, which not only exist in high -end technology in the ivory tower.
“In the United States, the entrepreneurial plan competition has greatly promoted the development of high -tech industries. NetScape, Excite, Yahoo and other companies were born in the entrepreneurial atmosphere of American universities. What about the next generation of business leaders? “A college student said seriously.
“National encouragement employment crisis social radicals”, a sociologist summarizes the cause of the “1980s” or even smaller young people to start a business.
“At present, various regions are introducing preferential policies to encourage young people to start a business. Because of the existence of the Internet, many companies seem to rise overnight, and their founders have become social trends. Become an idol of young people. And young people’s own entrepreneurship is good for alleviating the pressure of social employment, so it is also supported by the government. “
observed these young entrepreneurial groups. Compared with their parents, they are not only they are not only they are not only they are not only they are not only they are not only they not only do not only, Has hard work, and has a higher knowledge and wider vision. Therefore, more new ideas, new models, and new miracles can be produced.
of course, this is the optimistic side of this generation of entrepreneurial groups. They are also facing a more intense competitive environment than their parents. Because their world is bigger and greater, the chance of success is always the same. There is a saying, “100 people start a business, one in the end is good.”
Then night from “Sister Furong”, we found that many things are faster than the original. But maybe entrepreneurship is not.
Is to record the entrepreneurial stories of 4 young people, and at the same time invited entrepreneurs, sociologists, economists, and fund investors that entrepreneurs look forward to day and night to discuss the entrepreneurial group of the “1980s” entrepreneurial group The phenomenon. Perhaps, there is no point in this world that is absolutely correct, but we hope that readers can find suggestions that suits them and take a path that suits them.
The young is not afraid of rejection: 28 times run into the first business
Enterprise: French Haowen Clothing Co., Ltd. n Age: 26 years old
In a pair of black frames, flat heads, white skin, slightly fat, and slow to speak. This is too different from reporters to imagine! I think that this sophomore planning company, a senior year of his own brand clothing company, should always shoot faster than ordinary people.
The “male model” of the senior high school classmates
Wu Lijie, graduated from university in 2004, was born in Taishun Mountain, Wenzhou. There are many mountains in the city, and the drivers outside the cliff near the cliff dare not drive. When you go to the small mountain village, you can only get out of the car and wait for the local driver to pick it up.
The a little chance to go to the city when he was a kid, and his family was very poor, but Wu Lijie fell in love with painting. The paintings on the wall of Grandpa’s house next door made him fascinated, and when he was free, he was scratched at home. In the year of high school, a classmate who studied painting saw Wu Lijie always staring at himself with enviously, and suggested that he learn to paint and start with “male model”.
Thismate opened another world to Wu Lijie. Because of painting every day, he took off his grades. He did not admit to the Central Academy of Fine Arts because of the difference between the two -person foreign language, and finally entered Zhejiang University of Technology to learn design. But in an economic active place like Zhejiang, Wu Lijie combined art and business and found the way that suits him best.
The college student boss with sleeping sofa
has only studied in the university for a few months, and Wu Lijie found two clothing companies as part -time.
“The costs of going to college are made by themselves. Do part -time jobs for the two companies, not only do they do clothing design, but also learn fabrics and purchase. A few times you can get more than 3,400 yuan. “
However, this time also made Wu Lijie deeply feel the taste of” making wedding dresses for others “. A good style is sold well, and the manufacturer can make hundreds of thousands of yuan, but he can only get thousands of dollars. “According to this speed, I may not be able to afford a room in Hangzhou.”
Before sophomore year, Wu Lijie also participated in many domestic and international design competitions and in the second CCTV brain platinum cup. , Won awards at the China Cup International Clothing Design Contest. In the school’s window, he can often see his award -winning work.
The summer vacation, Wu Lijie established his own portal and registered a clothing brand planning company.
“The school is in Xiasha in Hangzhou, the company is in Zhongshan Garden, gets up from the sofa at six or seven in the morning, and walks near the Hangzhou Building to take a bus 328 to school. Back to the company, work until the early morning, and climb the sofa to sleep. “
has just established a few companies’ business. Wu Lijie recalled that the first life -saving business, he ran 28 times to get it.
In order to reduce expenses, every time Wu Lijie went out to talk about business, it was crowded with public buses. “But you can’t show that you are taking a bus, otherwise people will look down on you. Every time you get to others, you will try to wipe the stinky sweat as much as possible.”
From the outside to the inside
Poly helping some customers to make brand planning and promotion, more companies aimed at him. The business is gradually incomparable, and he can also help some big -name companies to plan. “At that time, I learned a lot, including the operation, purchase, sales, management, etc. of large companies. In fact, planning can actually learn the essence of large companies.”
In friends’ relationships, in 2004, Wu Lijie, Wu Lijie, The clothing company has successfully registered in France, with a registered capital of 1.5 million francs.
In 2005, in order to quickly open the market, Wu Lijie planned herself a huge China Merchants Association. He rented the top floor of Qianjiang Hotel and showed more than 100 agents from all over the country in two days to show them more than 200 clothing.
“I ran to various places to send more than 400 invitation letters before. Everyone who saw the luxury decoration and agent brand clothing went in to talk to them. The model of China Merchants was directly. I invited from France and Hong Kong. I have to give people a impression: What you see is a big brand, and you lose if you don’t agree. “
Now, his company has The agent also has a production base of more than 1,000 square meters in Pengbu, Hangzhou.
Wu Lijie, who has only graduated for only 2 years, has cooperated with friends to set up a new company that produces leather bags. This time, it is a trademark registered in the UK. This is also part of his strategy -don’t you all like foreign brands now!
The young is not afraid of failure: one person company is good at work
The first seeing Chen Zhijiang in his office in Hangzhou Xixi Software Park. The 60 -square -meter office is more spacious than expected, and several people are busy. Xiao Chen, who just graduated from college in 2004, shows the aging and capable as the boss, facing the enthusiasm of the reporter but not losing stability.
During the university, Xiao Chen, as a student cadre, was very active. He organized communities and participated in poverty alleviation education … After graduating from college, he entered a real estate company. Consciousness has always been eager to move. After half a year, Xiao Chen finally jumped out and started preparing to prepare his own company. Software development and website construction, everything is handy.
At the end of last year, when the company was preparing to register, Xiao Chen knew such a message through an acquaintance: you can register a company!
“I originally wanted to register with the teacher in the university. If I can register a company, I will save a lot of energy.” Xiao Chen finally registered this company with his own 500,000 yuan Essence “In the initial stage of entrepreneurship, it is easier for a person to do things.” Xiao Chen said: “After all, in the early days of entrepreneurship, the company’s business direction has not been completely determined. There are many shareholders. The main reason for the company’s entrepreneurial failure. “It seems that Xiao Chen has his own opinions on the advantages of a company.
“Of course, people are more powerful, my company still has to develop into a multi -person company.” Xiao Chen looks forward to the future: “If the company wants to develop and grow, it is impossible to complete it by me. Implementation of implementation. The stock system and realization of listing are my ultimate goal. “In fact, according to Xiao Chen, some people have begun to discuss the agreement with him.
The main direction of the company’s current operation is a consumable distribution network, delivery office supplies for some companies in Hangzhou. Speaking of business conditions, Xiao Chen laughed and said confidential. “It’s not the time to make money, but you can still maintain a balance of revenue and expenditure.” Establishing such a website is inevitable and accidental for Xiao Chen who studies software. When e -commerce made a rapid progress, as a platform, Xiao Chen’s delivery network not only delivered the goods to the door, but also represented some brands. However, this website is just Xiao Chen’s temporary dinner guy. “As long as there is a risk fund to join, I will set up a special consumable distribution company, and then engage in software development.”
The young they are united: build a grassroots entrepreneurial alliance
Enterprise: 109 series store
shop owner: Rong Tianxiang
Age: 24 years
Like many young people, Rong Tianxiang has neither family background nor no In the glorious resume of prestigious universities, he also faces difficulties in insufficient funds and insufficient connections. However, at the end of the interview, he told reporters: If you have money, you have a lot of law, there is no money, and there is a law. As long as you are willing to use your brain, it can be overcome slowly.
In Rong Tianxiang, in the process of entrepreneurship, many stores in the fashion industry launched and organized the “25 -year -old entrepreneurial alliance”. The members of the alliance shared their customers. In his words, “There are 100 customers in clothing stores and 100 customers in hairdressing stores. The better.
109 discount shop
Rong Tianxiang’s junior high school graduated, worked as a technician and gift carving pattern of printing and painting, and later went to McDonald’s restaurant as a waiter. Learning manager. After accumulating some experience, he decided to resign and open the store. When the shop was named, he remembered that there was a “109 Building” representing a girl in Japan, and his customer group was positioned as a girl aged 17-24, so he was named “109 Discount Store”.
On June 18, 2003, the “109 Discount Store” opened in Nanjing’s famous underground shopping center. Soon, he opened an online shop again. He likes to make friends. He met a group of young people with the same enthusiastic entrepreneurship on the Internet. They are the bosses of silver jewelry, hand -drawn clothing, mud painting, photography and other fashion industries.
“Small shop owners like us are the most likely to go bankrupt because of less customers and less experience.” After consideration, Rong Tianxiang posted an article on the Internet, and it is recommended that the small shop owner “each other “The customer who introduced each other” attracted the attention of his first partner Liu Fang.
25 years old entrepreneurial alliance
Liu Fang opened a visual photography studio to see Rong Tianxiang’s post. If you take pictures, you can go to Rong Tianxiang’s “109 Discount Store” to choose the clothing; if you buy 500 yuan in Rong Tianxiang’s clothing store, you can go to Liu Fang’s photography studio for free a group of personal close -ups. The profit of the two stores is uniformly distributed according to the proportion that both sides can accept.
The correctness of this mode was confirmed by a girl the next day. She picked clothes in Rongtianxiang’s shop and took pictures in Liu Fangdian. Later, because of the good -looking photos, I also brought a group of sisters to buy clothes and take photos.
This of these attempts to open Rong Tianxiang’s ideas. He joined for some small bosses in the fashion industry to establish a “25 -year -old entrepreneurial alliance”. Gradually, Liu Kai, who made silver jewelry, a fashionable fish, Sun Yaowei, who opened the electronic communications company, as well as the western restaurant on the popular square, handicraft workshop for paper art, and digital technology stores for digital cups. This alliance.
109 series store
members of the 25 -year -old entrepreneurial alliance, in addition to helping other members to do publicity, also exchanged experiences, jointly held some party activities.
Now, the “25 -year -old Entrepreneurship Alliance” is already well -known in Nanjing, and the turnover of each member store has also been improved because everyone carrys each other and risks together. As the founder, Rong Tianxiang not only successfully operated his “109 discount shop”, but also opened a “Salon 109” hairdressing shop with friends.
“‘109’ This brand already has a certain reputation in Nanjing, and I also want to open more series of stores. Other chain stores operate the same thing, but our series stores provide differently in different series. Fashion services may have western restaurants, hairdressers, clothing stores, photography shops, etc. “He said.
The young them are very stable: the burden of the rich second generation should not be light
n General manager: Yu Yu
Age: 23 years old
round face with a little childishness, looking like a child, but one of them, one, one, but one, but one The opening is eye -catching. Faced with the younger boss who was younger than the reporter and only 23 years old this year, the reporter always felt that the title of “President Yu” was awkward. After the “President Yu” in front of him, after half a day of the mountain, he finally realized the principle of “since ancient heroes”.
In October last October to take over the family business and serve as the general manager of Huaxin Company. Yu Yu’s tone is more helpless: “No way!” According to Yu Yu, he learned the company Management, the father of the founder of the enterprise has always intended to cultivate him. “When reading, I basically do an internship in the company every summer. Every internship harvest is quite big.” Yu Yu said very humblely. “After all, the knowledge in the book is different from the actual operation.” Why is it different? Yu Yu explained: “Many formulas and theories taught in books are difficult to do in actual operations, and even run counter to the end.” Real corporate management still has to learn in practice.
“Fortunately, okay!” Although he has been the boss who has been for more than half a year, Yu Yu still looks a little green, obviously careful everywhere. Regarding Huaxin, “Many middle -level cadres in the company still cooperate.” Yu Yu said that although he was also worried that his qualifications could not be suppressed, in fact, those veterans who had worked with his father still did the work of himself. It’s very supportive. Of course, more importantly, the President Yu let them taste the sweetness. “In March of this year, the monthly salary of some middle -level cadres was 2,000 yuan, and it has now reached 3,000 yuan.” It seems that the chief boss is really thoughtful.
Is when Yu Yu took over, his company was among the best in Ningbo’s medical device industry, but the situation is not optimistic now. “There are very few business. Many hospitals have not yet reached the bidding time and cannot open the market.” Although Yu Yu said lightly, it can be imagined that he was not good at the time. The so -called new officials took three fires. In this case, Yu Yu still burned two fires.
The first fire changed pure domestic sales to domestic sales and export. Under the leadership of Yu Yu, the company set up an export department to open another window for the company: the product can be sold overseas! This allowed the company to get out of the dilemma with a small business volume, and made the company’s business a new level. The second fire, developing new products. Right now, Huaxin has two new products, one of which is a new product called soluble patch. “The patch we use in medical care is all steel, and generally plays a fixed role.” Yu Yu introduced it: “After the patient’s physical recovery, you need to move another surgery to take it out.” And Yu Yu used Yu Yu. This new patch developed does not require secondary surgery! It seems that Yu Yu is confident in her products. In the end, he also revealed that he was paying attention to the market for the infant teacher and felt very promising. He is currently in touch with a professor in Hangzhou and intends to involve the training industry in the infant teacher first. “In fact, the pressure is really great, and the burden is all on his shoulders.” Yu Yu said that in addition to controlling the family industry, he also hopes to create a world of his own.
4 The entrepreneurial story of the post -80s boss
“No one can find a job that can raise you for a lifetime.” When talking about the topic of young people’s entrepreneurship, I was particularly emotional.
“Our college graduates at that time, the distribution of An’an is stable; now it is different. Students are thrown into the melting furnace of the market economy as soon as they graduate.”
In the 1970s, Zhu Min cut in the countryside and set up a “commune” and “brigade” enterprises. At that time, private stores and enterprises were not encouraged. But now –
Wu Lijie, born in 1980, set up a planning company in the second grade of college in 2002; in 2004, he studied in the senior year and founded a brand clothing company registered in France.
Rong Tianxiang, born in 1982. After graduating from technical secondary school, he started a clothing store and joined for many fashion industry stores in Nanjing City to form a “25 -year -old entrepreneurial alliance” to create a new model of small shops.
Yu Yu, 23 -year -old Ningbo boss, took over the family business last year, and the new official took three fires to organize the company.
Chen Zhijiang, even more legendary, he established a “one -person company”.
…
This are just a microcosm of a group, but also the epitome of an era.
The young people in the “1980s” are the boss, and the “1980s” on campus have been in full swing. On June 10, the 5th “Dandelion” Student Entrepreneurship Plan Competition of Zhejiang University after eight months of competition, and 3 selected from 134 teams to prepare to participate in the national competition. The reporter noticed that their participating projects are very close to commercial products, such as “panoramic monitoring cameras”, which not only exist in high -end technology in the ivory tower.
“In the United States, the entrepreneurial plan competition has greatly promoted the development of high -tech industries. NetScape, Excite, Yahoo and other companies were born in the entrepreneurial atmosphere of American universities. What about the next generation of business leaders? “A college student said seriously.
“National encouragement employment crisis social radicals”, a sociologist summarizes the cause of the “1980s” or even smaller young people to start a business.
“At present, various regions are introducing preferential policies to encourage young people to start a business. Because of the existence of the Internet, many companies seem to rise overnight, and their founders have become social trends. Become an idol of young people. And young people’s own entrepreneurship is good for alleviating the pressure of social employment, so it is also supported by the government. “
observed these young entrepreneurial groups. Compared with their parents, they are not only they are not only they are not only they are not only they are not only they are not only they not only do not only, Has hard work, and has a higher knowledge and wider vision. Therefore, more new ideas, new models, and new miracles can be produced.
of course, this is the optimistic side of this generation of entrepreneurial groups. They are also facing a more intense competitive environment than their parents. Because their world is bigger and greater, the chance of success is always the same. There is a saying, “100 people start a business, one in the end is good.”
Then night from “Sister Furong”, we found that many things are faster than the original. But maybe entrepreneurship is not.
Is to record the entrepreneurial stories of 4 young people, and at the same time invited entrepreneurs, sociologists, economists, and fund investors that entrepreneurs look forward to day and night to discuss the entrepreneurial group of the “1980s” entrepreneurial group The phenomenon. Perhaps, there is no point in this world that is absolutely correct, but we hope that readers can find suggestions that suits them and take a path that suits them.
The young is not afraid of rejection: 28 times run into the first business
Enterprise: French Haowen Clothing Co., Ltd. n
Age: 26 years old
In a pair of black frames, flat heads, white skin, slightly fat, and slow to speak. This is too different from reporters to imagine! I think that this sophomore planning company, a senior year of his own brand clothing company, should always shoot faster than ordinary people.
The “male model” of the senior high school classmates
Wu Lijie, graduated from university in 2004, was born in Taishun Mountain, Wenzhou. There are many mountains in the city, and the drivers outside the cliff near the cliff dare not drive. When you go to the small mountain village, you can only get out of the car and wait for the local driver to pick it up.
The a little chance to go to the city when he was a kid, and his family was very poor, but Wu Lijie fell in love with painting. The paintings on the wall of Grandpa’s house next door made him fascinated, and when he was free, he was scratched at home. In the year of high school, a classmate who studied painting saw Wu Lijie always staring at himself with enviously, and suggested that he learn to paint and start with “male model”.
Thismate opened another world to Wu Lijie. Because of painting every day, he took off his grades. He did not admit to the Central Academy of Fine Arts because of the difference between the two -person foreign language, and finally entered Zhejiang University of Technology to learn design. But in an economic active place like Zhejiang, Wu Lijie combined art and business and found the way that suits him best.
The college student boss with sleeping sofa
has only studied in the university for a few months, and Wu Lijie found two clothing companies as part -time.
“The costs of going to college are made by themselves. Do part -time jobs for the two companies, not only do they do clothing design, but also learn fabrics and purchase. A few times you can get more than 3,400 yuan. “
However, this time also made Wu Lijie deeply feel the taste of” making wedding dresses for others “. A good style is sold well, and the manufacturer can make hundreds of thousands of yuan, but he can only get thousands of dollars. “According to this speed, I may not be able to afford a room in Hangzhou.”
Before sophomore year, Wu Lijie also participated in many domestic and international design competitions and in the second CCTV brain platinum cup. , Won awards at the China Cup International Clothing Design Contest. In the school’s window, he can often see his award -winning work.
The summer vacation, Wu Lijie established his own portal and registered a clothing brand planning company.
“The school is in Xiasha in Hangzhou, the company is in Zhongshan Garden, gets up from the sofa at six or seven in the morning, and walks near the Hangzhou Building to take a bus 328 to school. Back to the company, work until the early morning, and climb the sofa to sleep. “
has just established a few companies’ business. Wu Lijie recalled that the first life -saving business, he ran 28 times to get it.
In order to reduce expenses, every time Wu Lijie went out to talk about business, it was crowded with public buses. “But you can’t show that you are taking a bus, otherwise people will look down on you. Every time you get to others, you will try to wipe the stinky sweat as much as possible.”
From the outside to the inside
Poly helping some customers to make brand planning and promotion, more companies aimed at him. The business is gradually incomparable, and he can also help some big -name companies to plan. “At that time, I learned a lot, including the operation, purchase, sales, management, etc. of large companies. In fact, planning can actually learn the essence of large companies.”
In friends’ relationships, in 2004, Wu Lijie, Wu Lijie, The clothing company has successfully registered in France, with a registered capital of 1.5 million francs.
In 2005, in order to quickly open the market, Wu Lijie planned herself a huge China Merchants Association. He rented the top floor of Qianjiang Hotel and showed more than 100 agents from all over the country in two days to show them more than 200 clothing.
“I ran to various places to send more than 400 invitation letters before. Everyone who saw the luxury decoration and agent brand clothing went in to talk to them. The model of China Merchants was directly. I invited from France and Hong Kong. I have to give people a impression: What you see is a big brand, and you lose if you don’t agree. “
Now, his company has The agent also has a production base of more than 1,000 square meters in Pengbu, Hangzhou.
Wu Lijie, who has only graduated for only 2 years, has cooperated with friends to set up a new company that produces leather bags. This time, it is a trademark registered in the UK. This is also part of his strategy -don’t you all like foreign brands now!
The young is not afraid of failure: one person company is good at work
Enterprise: Hangzhou Xiangsoft Technology Co., Ltd.
R n Age: 26 years old
The first seeing Chen Zhijiang in his office in Hangzhou Xixi Software Park. The 60 -square -meter office is more spacious than expected, and several people are busy. Xiao Chen, who just graduated from college in 2004, shows the aging and capable as the boss, facing the enthusiasm of the reporter but not losing stability.
During the university, Xiao Chen, as a student cadre, was very active. He organized communities and participated in poverty alleviation education … After graduating from college, he entered a real estate company. Consciousness has always been eager to move. After half a year, Xiao Chen finally jumped out and started preparing to prepare his own company. Software development and website construction, everything is handy.
At the end of last year, when the company was preparing to register, Xiao Chen knew such a message through an acquaintance: you can register a company!
“I originally wanted to register with the teacher in the university. If I can register a company, I will save a lot of energy.” Xiao Chen finally registered this company with his own 500,000 yuan Essence “In the initial stage of entrepreneurship, it is easier for a person to do things.” Xiao Chen said: “After all, in the early days of entrepreneurship, the company’s business direction has not been completely determined. There are many shareholders. The main reason for the company’s entrepreneurial failure. “It seems that Xiao Chen has his own opinions on the advantages of a company.
“Of course, people are more powerful, my company still has to develop into a multi -person company.” Xiao Chen looks forward to the future: “If the company wants to develop and grow, it is impossible to complete it by me. Implementation of implementation. The stock system and realization of listing are my ultimate goal. “In fact, according to Xiao Chen, some people have begun to discuss the agreement with him.
The main direction of the company’s current operation is a consumable distribution network, delivery office supplies for some companies in Hangzhou. Speaking of business conditions, Xiao Chen laughed and said confidential. “It’s not the time to make money, but you can still maintain a balance of revenue and expenditure.” Establishing such a website is inevitable and accidental for Xiao Chen who studies software. When e -commerce made a rapid progress, as a platform, Xiao Chen’s delivery network not only delivered the goods to the door, but also represented some brands. However, this website is just Xiao Chen’s temporary dinner guy. “As long as there is a risk fund to join, I will set up a special consumable distribution company, and then engage in software development.”
The young they are united: build a grassroots entrepreneurial alliance
Enterprise: 109 series store
shop owner: Rong Tianxiang
Age: 24 years
Like many young people, Rong Tianxiang has neither family background nor no In the glorious resume of prestigious universities, he also faces difficulties in insufficient funds and insufficient connections. However, at the end of the interview, he told reporters: If you have money, you have a lot of law, there is no money, and there is a law. As long as you are willing to use your brain, it can be overcome slowly.
In Rong Tianxiang, in the process of entrepreneurship, many stores in the fashion industry launched and organized the “25 -year -old entrepreneurial alliance”. The members of the alliance shared their customers. In his words, “There are 100 customers in clothing stores and 100 customers in hairdressing stores. The better.
109 discount shop
Rong Tianxiang’s junior high school graduated, worked as a technician and gift carving pattern of printing and painting, and later went to McDonald’s restaurant as a waiter. Learning manager. After accumulating some experience, he decided to resign and open the store. When the shop was named, he remembered that there was a “109 Building” representing a girl in Japan, and his customer group was positioned as a girl aged 17-24, so he was named “109 Discount Store”.
On June 18, 2003, the “109 Discount Store” opened in Nanjing’s famous underground shopping center. Soon, he opened an online shop again. He likes to make friends. He met a group of young people with the same enthusiastic entrepreneurship on the Internet. They are the bosses of silver jewelry, hand -drawn clothing, mud painting, photography and other fashion industries.
“Small shop owners like us are the most likely to go bankrupt because of less customers and less experience.” After consideration, Rong Tianxiang posted an article on the Internet, and it is recommended that the small shop owner “each other “The customer who introduced each other” attracted the attention of his first partner Liu Fang.
25 years old entrepreneurial alliance
Liu Fang opened a visual photography studio to see Rong Tianxiang’s post. If you take pictures, you can go to Rong Tianxiang’s “109 Discount Store” to choose the clothing; if you buy 500 yuan in Rong Tianxiang’s clothing store, you can go to Liu Fang’s photography studio for free a group of personal close -ups. The profit of the two stores is uniformly distributed according to the proportion that both sides can accept.
The correctness of this mode was confirmed by a girl the next day. She picked clothes in Rongtianxiang’s shop and took pictures in Liu Fangdian. Later, because of the good -looking photos, I also brought a group of sisters to buy clothes and take photos.
This of these attempts to open Rong Tianxiang’s ideas. He joined for some small bosses in the fashion industry to establish a “25 -year -old entrepreneurial alliance”. Gradually, Liu Kai, who made silver jewelry, a fashionable fish, Sun Yaowei, who opened the electronic communications company, as well as the western restaurant on the popular square, handicraft workshop for paper art, and digital technology stores for digital cups. This alliance.
109 series store
members of the 25 -year -old entrepreneurial alliance, in addition to helping other members to do publicity, also exchanged experiences, jointly held some party activities.
Now, the “25 -year -old Entrepreneurship Alliance” is already well -known in Nanjing, and the turnover of each member store has also been improved because everyone carrys each other and risks together. As the founder, Rong Tianxiang not only successfully operated his “109 discount shop”, but also opened a “Salon 109” hairdressing shop with friends.
“‘109’ This brand already has a certain reputation in Nanjing, and I also want to open more series of stores. Other chain stores operate the same thing, but our series stores provide differently in different series. Fashion services may have western restaurants, hairdressers, clothing stores, photography shops, etc. “He said.
The young them are very stable: the burden of the rich second generation should not be light
n
General manager: Yu Yu
Age: 23 years old
round face with a little childishness, looking like a child, but one of them, one, one, but one, but one The opening is eye -catching. Faced with the younger boss who was younger than the reporter and only 23 years old this year, the reporter always felt that the title of “President Yu” was awkward. After the “President Yu” in front of him, after half a day of the mountain, he finally realized the principle of “since ancient heroes”.
In October last October to take over the family business and serve as the general manager of Huaxin Company. Yu Yu’s tone is more helpless: “No way!” According to Yu Yu, he learned the company Management, the father of the founder of the enterprise has always intended to cultivate him. “When reading, I basically do an internship in the company every summer. Every internship harvest is quite big.” Yu Yu said very humblely. “After all, the knowledge in the book is different from the actual operation.” Why is it different? Yu Yu explained: “Many formulas and theories taught in books are difficult to do in actual operations, and even run counter to the end.” Real corporate management still has to learn in practice.
“Fortunately, okay!” Although he has been the boss who has been for more than half a year, Yu Yu still looks a little green, obviously careful everywhere. Regarding Huaxin, “Many middle -level cadres in the company still cooperate.” Yu Yu said that although he was also worried that his qualifications could not be suppressed, in fact, those veterans who had worked with his father still did the work of himself. It’s very supportive. Of course, more importantly, the President Yu let them taste the sweetness. “In March of this year, the monthly salary of some middle -level cadres was 2,000 yuan, and it has now reached 3,000 yuan.” It seems that the chief boss is really thoughtful.
Is when Yu Yu took over, his company was among the best in Ningbo’s medical device industry, but the situation is not optimistic now. “There are very few business. Many hospitals have not yet reached the bidding time and cannot open the market.” Although Yu Yu said lightly, it can be imagined that he was not good at the time. The so -called new officials took three fires. In this case, Yu Yu still burned two fires.
The first fire changed pure domestic sales to domestic sales and export. Under the leadership of Yu Yu, the company set up an export department to open another window for the company: the product can be sold overseas! This allowed the company to get out of the dilemma with a small business volume, and made the company’s business a new level. The second fire, developing new products. Right now, Huaxin has two new products, one of which is a new product called soluble patch. “The patch we use in medical care is all steel, and generally plays a fixed role.” Yu Yu introduced it: “After the patient’s physical recovery, you need to move another surgery to take it out.” And Yu Yu used Yu Yu. This new patch developed does not require secondary surgery! It seems that Yu Yu is confident in her products. In the end, he also revealed that he was paying attention to the market for the infant teacher and felt very promising. He is currently in touch with a professor in Hangzhou and intends to involve the training industry in the infant teacher first. “In fact, the pressure is really great, and the burden is all on his shoulders.” Yu Yu said that in addition to controlling the family industry, he also hopes to create a world of his own.